4 Video Editing Tips For Better Social Media Content 2023
As we all know that nowadays, almost every person of every age group is using social media. Even children and old people are getting interested in social media. Social media content is quickly becoming a crucial asset for growing your community and sharing your brand story. In every social media platform, you will find that video content plays a bigger part in the in-app experience. Through better quality videos and good content, the audience gets easily attracted.
If you are using just a picture for promoting a brand or any service, your audience will not show that much interest in your post, but if you’re using better quality content as your whiteboard animation video, the audience will pay more attention to that case. It is necessary to make or edit a video as a part of better content so that you will reach a wider audience.
Now, the point is, how can you make it amazing and great so that people would love to watch your content? So, don’t worry! today in this post we will share 4 amazing tips for video editing for better social media content.
Tip 1: Make it compatible!
Here, the compatible means, to make it in such a way that people see your video without any disturbances. This means that your video should be visible to the viewers that easily fit on their screens. So, my suggestion is, you should mostly prefer the square and vertical orientation. Square videos look well virtually on all social media platforms and better when viewed on devices. You can use your phone's native square camera feature for this purpose.
So, why square videos are better, the simple answer is that, for square orientation, you don’t have to worry about cropping important parts of your frame. You can also use resizing app to crop any footage into a square size. Something in a square frame is very much easier to share. People can share it on their posts, people can share it to their story, WhatsApp status, etc., very easily.
Tip:2 Make it more visual
When we talk about editing a video, visuals play a very important role in this because visuals help you to increase the chances your video will be viewed in all ways and become viral. Your explainer video visuals get more likes instead of sounds. So you just have to use filters to set the tone and add text, rather than voiceovers.
Make sure that your video should be eye-catching and have better filters so that audience can easily take a minimal second to stop and scroll. Gluing the eyeballs of people on one content for the next few minutes is difficult. If you wouldn’t focus on the quality of content that you’re providing, you have to pay the price.
Tip:3 Decide the suitable length
So, it is important to upload the video according to the platform. This means you have to decide the length of your video which ultimately depends on where you are going to upload it.
Let me give you an idea that in which platform and what duration should be suitable and make it more clear.
Instagram:- In Instagram, people use to scroll quickly. As per this, your video could be of 30 seconds or up to 1 minute long. Instagram users mostly prefer or like the visual quality of the video to be the same as the images. Don’t forget the format of your video, people are likely to share it in their stories. Make sure your video is short enough to cover not more than 2 stories.
Twitter:- Twitter users expect brevity in videos. It would be no more than 45 min.
Facebook:- content is the queen of Facebook, Facebook users mostly like videos that are short and interesting so it would be 1–2 minutes long.
YouTube:- YouTube users expect longer videos than they would be of 2 minutes or more. YouTube videos are mostly of horizontal orientation so, do remember the frame.
Tip 4: Make it funny and entertaining
How to get more likes and views? You just have to use borders. Play with texts and other special effects as much as possible. Adding elements to your video will give it a catchy look to your video. Creative elements will make your content even more interesting and enjoyable and will let your personality show.
You can also put your own personal touch In your video content so, when you show it to your viewers, your personality and creativity will stand in their hearts. They will be more likely to view the next video or photo that you posted and will definitely give you a follow.
There are many tools available for video editing online. So, it is very easy to create video content that goes with your branding or aesthetics.
I hope you will follow these tips to make your content stand in this digital world. Best of luck.
